What’s it like leading a team of Key Account Managers (KAMs)? No two teams are exactly alike, but you can get a good feel for what it’s like to lead a team of KAMs and how to do it better by examining what’s worked for others in the past. Addressing the challenges of a key […]
About Alex Raymond
Alex Raymond is the CEO of Kapta.
Entries by Alex Raymond
Every successful relationship starts with a mutual understanding from both parties. The most effective way to create this mutual understanding is to have a dialogue. Especially when focusing on Key Account Management, communication (especially at the start of a relationship) is vital to the long-term health and success of the partnership. Most business relationships […]
Why are account teams stuck using tools that weren’t designed for them? With the Super Bowl behind us and the Winter Olympics just beginning, we’ve been hearing a lot about heroes lately. From first responders and Army sergeants to Nick Foles and Lindsey Vonn, there’s no shortage of men and women whose hard work, inspirational […]
I get asked all the time what attitudes, skills and attributes make a great Key Account Manager. Here are the ones that come top of mind. A successful Key Account Manager is: Empathetic – deeply understand the goals, drivers and needs of others Service-oriented – ready to go the extra mile for their clients Strategic – […]
I’m really excited to share a fantastic interview I conducted with Kia Puhm, the Founder of K!A CX Consulting. We sat down to talk about Customer Success, Key Account Management, and how to drive real success with your most important clients. In this interview, you will learn: How to build proactive Customer Success Plans Why it’s important […]
Happy New Year! Hopefully, you enjoyed the time off but are more than ready to start 2018 off on the right foot. If your goal for 2018 is to build better relationships with your accounts, you need to ensure that your company is equipped with the right tools, so both you and your accounts have […]
To maintain profitability, your B2B business should always be in a state of growth with big goals for the future. One of the essential aspects of managing a constant state of growth is to keep your accounts (especially key accounts) satisfied and hopeful for a future with your organization. You might be working to implement […]
Any advantage you can get over your competitors is usually worth pursuing. In the B2B marketplace, many companies are looking to develop stronger ties with customers in an effort to gain an advantage. If you manage to become a trusted advisor to any of your customers, you will have gained a significant advantage and a […]
Your primary goal as a key account manager is to ensure that your customers are receiving the care and attention they need to meet their goals, while also purchasing your products or services regularly for years to come. Continuous Relationship Management is geared towards giving your customers the information they need when they need it, […]
While you may understand the common risks and pitfalls to avoid in your KAM system, many other risks and problems could be lurking within the system that even the most experienced KAM professionals might miss. From customers with lacking communication skills to speaking with junior team members that have no sway in the client’s decisions, […]
Kapta is an enterprise Key Account Management platform designed for the accounts that matter most. Kapta powers trusted relationships between key account managers and customers through the use of joint success plans and clear expectations.
Kapta is a Techstars company and a proud member of the Entrepreneurs Foundation of Colorado (EFCO), which gives back 1% to the community.
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