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13
MAR

OKRs (Objectives and Key Results) are a great way to set clear goals for your business and, based on their recent popularity, are clearly a part of the 2015 zeitgeist. I have worked with dozens of companies over the last few months that are looking to implement OKRs (based on the success that companies like Google and Intel have had with them), and there’s a whole crop of software companies that now provide OKR platforms. Yet, most of the companies I see trying to implement OKRs are failing at it. And it is because of one big mistake that’s happening

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13
MAR

The Big Mistake Everyone’s Making with OKRs

OKRs (Objectives and Key Results) are a great way to set clear goals for your business and, based on their recent popularity, are clearly a part of the 2015 zeitgeist. I have worked with dozens of companies over the last few months that are looking to implement OKRs (based on the success that companies like Google and Intel have had with them), and there’s a whole crop of software companies that now provide OKR platforms. Yet, most of the companies I see trying to implement OKRs are failing at it. And it is because of one big mistake that’s happening

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03
MAR

Synergy. The great companies have it, the good companies want to improve it and slow-to-grow companies need it. Synergy happens in a business when members from cross-functional teams work together towards a common goal. Collaborating with cross-functional teams greatly increases problem solving, creativity and efficiency. For many years, companies have figured out that by combining a diversity of experiences, expertise and knowledge, they can dramatically improve operational excellence and customer experience. These teams can help your organization to better communicate and gain alignment, delivering consistent value over the lifetime of your business. Let’s dive deeper into the value of cross-functional

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03
MAR

The Value of Cross Functional Teams

Synergy. The great companies have it, the good companies want to improve it and slow-to-grow companies need it. Synergy happens in a business when members from cross-functional teams work together towards a common goal. Collaborating with cross-functional teams greatly increases problem solving, creativity and efficiency. For many years, companies have figured out that by combining a diversity of experiences, expertise and knowledge, they can dramatically improve operational excellence and customer experience. These teams can help your organization to better communicate and gain alignment, delivering consistent value over the lifetime of your business. Let’s dive deeper into the value of cross-functional

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13
JAN

  Overview Aroq, a UK-based news and information provider, was struggling to find internal structure for their team when it came to aligning and meeting their company goals. The old, simple checklist exercise was proving to be ineffective, and Aroq wanted to have more productive meetings with greater outcomes. They soon recognized that this wasn’t the way to align their goals and meet their growing customer demands efficiently. They turned to Kapta as a solution to help set corporate goals and elicit feedback through their internal review. The Challenge Aroq helps executives stay informed within their respective industries, so they

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13
JAN

Kapta Helps Aroq Executives Find Efficiency and Transparency

  Overview Aroq, a UK-based news and information provider, was struggling to find internal structure for their team when it came to aligning and meeting their company goals. The old, simple checklist exercise was proving to be ineffective, and Aroq wanted to have more productive meetings with greater outcomes. They soon recognized that this wasn’t the way to align their goals and meet their growing customer demands efficiently. They turned to Kapta as a solution to help set corporate goals and elicit feedback through their internal review. The Challenge Aroq helps executives stay informed within their respective industries, so they

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03
DEC

To many of us that have experienced a period of explosive growth, the idea of continuing to scale towards your intended vision can be both exciting and extremely daunting. Scalability—or the ability of a system, network, or process to handle a growing amount of work in a capable manner or its ability to be enlarged to accommodate that growth—requires that executives focus on new developing new skills and considering approaching their brand in new ways. The problem I’ve seen many executives make in the past is that they find it difficult to change their attitude and approach towards growing their

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03
DEC

3 Key Areas to Consider When Scaling Your Business

To many of us that have experienced a period of explosive growth, the idea of continuing to scale towards your intended vision can be both exciting and extremely daunting. Scalability—or the ability of a system, network, or process to handle a growing amount of work in a capable manner or its ability to be enlarged to accommodate that growth—requires that executives focus on new developing new skills and considering approaching their brand in new ways. The problem I’ve seen many executives make in the past is that they find it difficult to change their attitude and approach towards growing their

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25
NOV

Becoming a more customer-centric company is the best way to cultivate loyalty and increase upsells. It is a process that takes time and significant dedication, but is the mindset your company needs to get into. Showing your internal team what matters most to your customers allows you to focus on proactive communication and consistent ROI delivery.   Building out your customer success team can yield a great reduction in churn rates as well. According to a recent survey conducted by Sixteen Ventures, of 100+ leading subscription businesses, having a dedicated Customer Success team resulted in a “24 percent reduction in churn

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25
NOV

How to Master Customer Engagement [Infographic]

Becoming a more customer-centric company is the best way to cultivate loyalty and increase upsells. It is a process that takes time and significant dedication, but is the mindset your company needs to get into. Showing your internal team what matters most to your customers allows you to focus on proactive communication and consistent ROI delivery.   Building out your customer success team can yield a great reduction in churn rates as well. According to a recent survey conducted by Sixteen Ventures, of 100+ leading subscription businesses, having a dedicated Customer Success team resulted in a “24 percent reduction in churn

More »

17
NOV

When your business has achieved customer loyalty, it can be more powerful than any ad or marketing campaign you’ve run this past year. Customer loyalty is considered an achievement that all companies seek as part of the lifeblood of their business. Campaigns are rolled out on a monthly, quarterly and yearly basis, striving to entice customers with new features, new products and new promises. But once that feature or product has been released and the sale has been made, what does the customer really feel about the value of the company? According to recent research by Lithium Technologies, 50% of purchase

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17
NOV

The Psychological Approach to Gaining Customer Loyalty

When your business has achieved customer loyalty, it can be more powerful than any ad or marketing campaign you’ve run this past year. Customer loyalty is considered an achievement that all companies seek as part of the lifeblood of their business. Campaigns are rolled out on a monthly, quarterly and yearly basis, striving to entice customers with new features, new products and new promises. But once that feature or product has been released and the sale has been made, what does the customer really feel about the value of the company? According to recent research by Lithium Technologies, 50% of purchase

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